Warwick Arts Centre
Empowering users with refined filtering technology and improved Spektrix ticket booking integration
Warwick Arts Centre, one of the largest multi-artform venues in the UK, holds a special place not only within the University of Warwick but also in the arts community as a whole. The challenge presented to Grandad was to seamlessly integrate their website with the Spektrix booking system and bring their new brand to life in the digital realm.
Our primary goals included activating their new branding and prioritising a user-centric flow that was both goal-focused and intuitive. Leveraging the latest web components from Spektrix and implementing an API-powered journey, we focused on automating processes to enhance the user experience and drive conversions. This project marked our first integration of Spektrix, and the collaboration with Warwick Arts Centre proved to be a seamless success, solidifying Grandad as a leading Spektrix partner.
Delving deep into the specific needs of Warwick Arts Centre's diverse digital audiences, we tailored the website to cater to these requirements while aligning with the organisation's priorities. Accessibility was a key focus for us, leading to the development of our software, YouAccess, ensuring that the website was inclusive and user-friendly for all visitors.
The transformative results of our work were evident through the surge in first-time purchasers and conversions, addressing the organisation's crucial need for increased revenue. The refreshed branding and innovative website design contributed to the continuous growth experienced during our 5-year partnership with Warwick Arts Centre.
Grandad is a bit maverick, a bit different. Their approach is a breath of fresh air.Katie Anderson Marketing Director, Warwick Arts Centre
The success of this partnership underscores our expertise in the arts sector and our ability to deliver excellence and a solid return on investment. Looking ahead, we are eager to further optimise Warwick's website to elevate its online presence to new heights. Stay tuned as we continue to push boundaries and innovate in our collaboration with Warwick Arts Centre.
Explore the magic: https://www.warwickartscentre.co.uk/
More than a testimonial
Of course it’s always great to read about our latest projects but we’ve gone beyond the ordinary to showcase more than a testimonial.
