Recommendation Engine
BEAM is a cutting-edge venue - continuing to push the boundaries in the arts and culture space. Naturally, this collaboration needed a website to match.
After an in-depth discovery process and several visits to their Hertford venue, we knew we needed a website design that feels bold, confident and unmistakably BEAM.
Aligned with their future-facing spirit, we created a website that introduces innovation at scale. A highlight being a personalised recommendation engine. User preferences, browsing behaviour and purchase history are analysed and relevant events are surfaced to the customer. These intelligent recommendations, paired with personalised messaging woven throughout the site work to encourage deeper user engagement and membership signup.
Alongside this, we implemented a custom seat map and our full suite of Spektrix innovations, actively supporting upsell and long-term loyalty.
As BEAM’s ongoing, primary digital partner, we’re continuing to redefine what arts and culture websites can deliver.