Boom Beach: Frontlines - the New combat strategy game by Space Ape.
Frontlines is a fast-paced, team-based shooter and a brand new way to play in Supercell's mega-hit Boom Beach universe. Jump into epic multiplayer battles with new troops, new defences, and a fresh take on mobile battlers.
The site needed to effortlessly communicate the games’ new offerings whilst utilising the game's assets and a dynamic interface to generate excitement and intrigue around the game. It also needed to support heavy traffic, innovative animation and a multi-device display.
Location, Location, Location
Space Ape needed a site which had the hosting structure in place to support their localised rollout. Like we did with Beatstar, we chose to use YouCreate - the Grandad made CMS, to build the site with full flexibility for both the Space Ape team and Boom Beach gamers, regardless of their location.
A motion picture
To truly bring the game to life, the Grandad design team worked in partnership with the Boom Beach Art team to create an immersive visual experience which would generate excitement and communicate the action-packed nature of the game.
A combination of crisp graphics and clever animation creates a site which moves fluidly as the user scrolls through the page. We added depth and dimension with Boom Beach assets and presented them in the best possible way by considering colour and animation style.
Getting gamers going
Impactful CTA’s are utilised throughout the site to encourage users to get involved with launch, by pre-registering to be notified when the game is available. At the end of the site, users are encouraged to visit the game’s social media profiles to stay up to date with the game’s launch.
We loved getting to flex our creativity for this project and can’t wait to see the impact it has on Boom Beach’s success.